Introducing Color Insider as Part of Pantone Connect
Pantone has launched a new tool called Color Insider within the Pantone Connect system. This tool helps designers identify trending colors across various industries and regions by using global data.
Enhancing Design with Accurate Color Data
Color Insider provides valuable information and forecasts for color trends. It empowers designers to make informed decisions during the research and inspiration phases. The application updates weekly with new data and content, ensuring designers have access to the latest trends.
Industry Leaders Emphasize the Tool’s Value
Lori Pressman, Vice President of the Pantone Color Institute, stated, “This tool helps designers understand how color relates to global trends and consumer needs, inspiring their design choices. Now, more than ever, design relies on color and materials.”
Jung Sin, Global Head of Digital Product Management, also noted, “Pantone Color Insider supports designers and the creative community by offering actionable and relevant color data. It enhances color decisions from the project’s start to its completion, ensuring consistency and excellence.”
Access and Subscription Details
Pantone offers several access options for Color Insider: limited free access, a professional subscription for full access, or a package with Pantone Connect. The premium subscription costs £120 annually or £30.99 monthly per user.